"We think it’s important for employees to have fun… it drives employee engagement." — Tony Hsieh, CEO of Zappas
An increasing
body of research demonstrates that when leaders lighten up and create a fun
workplace, there is a significant increase in the level of employee trust,
creativity and communication -- leading to lower turnover, higher morale and a
stronger bottom line.
The online
shoe and clothing retailer, Zappos, has set a new standard of customer service.
It seems that great things can, indeed, happen when you make employees
happy. That’s the philosophy that has
guided Tony Hsieh’s stunning success at Zappos—transforming the company from a
startup in Hsieh’s apartment to a billion dollar brand considered one of the
best places to work in the country.
Each year,
the Great Place to Work Institute asks tens of thousands of employees to rate
their experience of workplace factors, including, “This is a fun place to
work.” On Fortune’s “100 Best Companies to Work For” list, produced by the
Great Place to Work Institute, employees in companies that are denoted as
“great” responded overwhelmingly -- an average of 81 percent -- that they are
working in a “fun” environment. That’s a compelling statistic: Employees at the
best companies are also having the best time. At the “good” companies -- those
that apply for inclusion but do not make the top 100 -- only 62 employees out
of 100 say they are having fun. That gap in experience is, surprisingly, one of
the largest in the survey.
If people are
having fun, they’re going to work harder, stay longer, maintain their composure
in a crisis and take better care of the organization.
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