“Empathy is one of
our greatest tools of business that is most underused”
–
Daniel Lubetzky
Remember when we
were kids, our elders always asked us to be empathic towards each other? But
now these days, as we grow up, that feeling of affection or the need to
practice empathy is vanishing from our inner selves, especially when we talk
about showing empathy in modern workplaces.
You might also
agree with the fact that people have left those times behind when they used to
understand others’ point of view and then react. The busier people are getting
in the contemporary workplace, the less they are focusing on keeping the traits
alive that make them human and empathy is one of them.
However, before we
dive into the blog emphasizing the benefits of empathy in the workplace, it is
essential to understand what exactly empathy means. To define, empathy is the
ability to understand others’ feelings and emotions by getting into their shoes
before reacting to certain situations.
To continue,
businesses are not realizing that these human traits such as empathy and
affection are crucial in the workplace. The practices of these traits not only
make us better humans but also have incredible benefits that contribute to the
growth of the business as well.
You don’t have to
believe us now but by the end of this blog, we are sure that you would have no
choice but to start working and being empathetic towards your employees in the
workplace if you are not already not doing so.
Having said that,
this blog will effectively highlight the 5 advantages for employers in
enhancing empathy in the workplace. So, let us dive right into the blog and
find out the hidden benefits of empathy.
5 Notable Benefits of Empathy in The
Workplace
- Increases Sense of Belongingness
A
sense of belongingness has actually been one of the basic needs of humans since
forever. We, humans, are social animals and have always craved that social
interaction and acceptance from our different social circles. This is exactly
what a sense of belongingness means. When someone has a high sense of
belongingness in a place, it means they feel that their presence is valued and
appreciated by people around them.
Especially when talking about workplaces, a sense of belongingness among
your employees is more important than anything else because it has lots of
benefits for you.
For
example, we all know the performance of employees is crucial for the growth of
the business. That being the case, the BetterUp study concluded that a sense of
belongingness among employees increases their job performance by 56%.
To
elaborate, if you are an employer, think of this in this way, why would
employees give their best for a workplace they don’t feel belonged? That makes
sense, right? Now, this feeling of being valued and appreciated will enter the
picture only when you will understand the point of view of others. In short,
when you will empathize with your employees.
When
empathy enters the scene and you will effectively appreciate and value the
opinion of your employees, you will experience a substantial difference in their
behavior. When they feel that their presence and opinion matter, it will assist
in making them more active and productive.
This
will lead to enhancing their morale and confidence in working in the
workplace. This boosted morale and enhanced motivation will lead to boosting
their productivity in the environment which will ultimately result in enhanced
growth of the organization.
- Boosts Employer Brand of The Company
It
is an undeniable fact that the success of your company depends on your
reputation in the market. Besides, this good reputation matters not only for
your customers but also for future employees. This is the reason why many big
companies such as Google, Apple, and Tesla are investing so much in building a
positive employer brand. Because these companies are dream brands for so many
employees, indeed they are doing this employer branding thing right.
But
now the question arises, how can a candidate know that you are not an
empathetic employer? The answer is through word-of-mouth marketing from your
current employees. Their review and opinions matter a lot in shaping the
employer brand of your business. To elaborate, whenever your current or former
employee writes reviews about your company, they write them for future
employees.
In fact, as per the statistics by Glassdoor,
86% of job seekers check online reviews before applying for a job in the
company. So, next time you deny being empathetic towards your employees,
remember that your employees are only one click away from posting a bad review
about you on the internet.
This
implies that if you successfully build the reputation of being a company that
keeps its employees’ emotions as a priority, it will contribute to building a
positive employer brand. This positive employer brand will assist you in
attracting some of the best talents that will assist in escalating the growth
of your business to another level. That’s one of the ultimate SMART
goals of your business, right?
- Escalates Retention of Employees
With
the contemporary workplaces becoming employee-centric, hiring employees was
already tough but now retaining them has even become tougher. So, you might hire the best talent, but if
you are unable to retain them, all your efforts in hiring become futile. This
is the reason why businesses are focusing on applying various strategies and
tactics that will contribute to enhancing the retention rate of the company.
To
continue, when it comes to employee retention the leadership theories of the
employers matter a lot. One common trait in all of these leaders such as Jeff
Bezos, Elon Musk, and Reed Hastings is that they are empathetic leaders. They
understand and listen to the viewpoint of their employees and that’s why they
are successful leaders in the contemporary world. Besides, who wants to work
with a bad boss?
If
we look at the latest review of almost 34 million employees,
3 of the top 5 reasons for resignations were related to lack of empathy. This
is the reason if you wish to retain your dream team, you have to become a dream
boss first. When you will emerge as an empathic leader in the organization, it
will assist in keeping your audience engaged.
The
reason is when you will understand the emotions of your employees, they will be
able to connect with you better. This strong connection will assist in keeping
them retained for a long time.
- Enhances Collaboration Among Teams
Did
you know that as per statistics, 86% of employees and executives
cite lack of collaboration or ineffective communication for workplace failures?
And this is true in every possible sense like how are you going to build a
successful company if you do not have an effective collaborative team?
As
a leader, your responsibility does not end with being an empathetic leader, you
need to create a culture where your employees also empathize with each other.
Moreover, this should happen irrespective of what background they belong to.
This culture where employees empathize with each other and will respect each
other will bring a sense of positivity to the workplace.
When
a culture will be positive and employees will be happy and satisfied, it will
assist in encouraging them to get involved in the team. This will enhance employee engagement in the workplace.
Moreover,
when employees will be engaged and involved in a workplace, it will result in
high zeal and commitment in employees to work towards the growth of the
company. This high commitment and engagement will ensure that the teams will
trust each other and will collaborate effectively.
- Ensures Better Customer Service
Stephen
Covey once correctly quoted, “Always treat your employees exactly as you
want them to treat your best customers.” The rule here is very simple, if
you will not listen to your employees, they will not listen to your customers
and after all, they are the ones that are going to deal with your customers.
This is where empathy will be the ultimate superpower that will assist you in
taking your customer service to the next level of success.
To
elaborate, if you will empathize with your employees well, it will ensure that
they have a good boss. When employees are satisfied with their boss, it will
contribute to their overall job satisfaction.
If
employees are happy with their work, they will talk to your customer with a
positive attitude and energy. Otherwise, if your employees feel that their
employees don’t care about their employees’ feelings, they would also do the
same with the customers.
Besides,
we all know how crucial it is to maintain a positive attitude while dealing
with customers. This is the reason it is really crucial for you to empathize
with your employees so that they empathize with your customers as well. This
will contribute to their positive customer experience. If customers will have a
positive experience with your business, it will contribute to enhancing the
customer retention rate of your company.
To
encapsulate, workplaces are changing
dynamically but one thing that can never change is that we are humans and we
need to have an effective ability to empathize with each other. Moreover, the
above-given benefits clearly state that bringing the essential practice of
empathy into the picture will only deliver some of the effective benefits to
your workplace. These benefits will also assist you in enhancing the growth of
your business.
About the Author: Jessica Robinson loves to write interesting and knowledgeable blogs regarding business management, education and life to satiate the curiosity of her lovely readers. Currently, she is serving as a content manager at the ‘Speaking Polymath’. Every piece of content that she writes demonstrates her immense love and passion for her profession.
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